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Analyzing persuasion in web articles during Donald Trump's presidential campaign
Marko Kolić (2018)
Josip Juraj Strossmayer University of Osijek
Faculty of Humanities and Social Sciences
Department of English Language and Literature
Cite this document

Kolić, M. (2018). Analyzing persuasion in web articles during Donald Trump's presidential campaign (Master's thesis). Retrieved from https://urn.nsk.hr/urn:nbn:hr:142:527976

Kolić, Marko. "Analyzing persuasion in web articles during Donald Trump's presidential campaign." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Humanities and Social Sciences, 2018. https://urn.nsk.hr/urn:nbn:hr:142:527976

Kolić, Marko. "Analyzing persuasion in web articles during Donald Trump's presidential campaign." Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Humanities and Social Sciences, 2018. https://urn.nsk.hr/urn:nbn:hr:142:527976

Kolić, M. (2018). 'Analyzing persuasion in web articles during Donald Trump's presidential campaign', Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Humanities and Social Sciences, accessed 25 February 2020, https://urn.nsk.hr/urn:nbn:hr:142:527976

Kolić M. Analyzing persuasion in web articles during Donald Trump's presidential campaign [Master's thesis]. Osijek: Josip Juraj Strossmayer University of Osijek, Faculty of Humanities and Social Sciences; 2018 [cited 2020 February 25] Available at: https://urn.nsk.hr/urn:nbn:hr:142:527976

M. Kolić, "Analyzing persuasion in web articles during Donald Trump's presidential campaign", Master's thesis, Josip Juraj Strossmayer University of Osijek, Faculty of Humanities and Social Sciences, Osijek, 2018. Available at: https://urn.nsk.hr/urn:nbn:hr:142:527976

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Metadata
TitleAnalyzing persuasion in web articles during Donald Trump's presidential campaign
Title (croatian)Analiza strategija uvjeravanja u novinskim člancima tijekom predsjedničke kampanje Donalda Trumpa
AuthorMarko Kolić
MentorGabrijela Buljan (mentor)
Committee memberDubravka Vidaković Erdeljić (predsjednik povjerenstva)
Committee memberGabrijela Buljan (član povjerenstva)
Committee memberTanja Gradečak Erdeljić (član povjerenstva)
GranterJosip Juraj Strossmayer University of Osijek
Faculty of Humanities and Social Sciences
(Department of English Language and Literature)
Osijek
Defense date and country2018-06-05, Croatia
Scientific / art field,
discipline and subdiscipline		HUMANISTIC SCIENCES
Philology
Anglistics
Abstract
This research deals with analysis of articles found on news web sites, written during Donald Trump’s presidential candidacy, with a view to understand the ways the media spread their influence on readers. After dealing with the theory of persuasive communication, media bias and models of mass media influence, the paper analyzes the articles from left and right poles of the political spectrum. The articles were written during the American presidential debates in 2016 between Donald Trump and Hillary Clinton. The results of this research lead to discernible classification of media outlets on the political spectrum. Some media outlets were more explicit in showing their leniency or hostility towards certain candidates, while others tried to remain objective.
Abstract (croatian)
Ovo se istraživanje bavi proučavanjem pristranosti internetskih novinskih članaka nastalih za vrijeme predsjedničke kandidature Donalda Trumpa, s ciljem shvaćanja načina na koji mediji šire svoj utjecaj na čitatelje. Nakon prikaza teorijskih spoznaja o utjecajnoj komunikaciji, medijskoj pristranosti pri izvještavanju i modelima utjecaja masovnih medija, analizirani su članci sa određenih lijevo i desno orijentiranih internetskih izvora. Internetski članci nastali su u razdoblju nakon američkih predsjedničkih debata 2016. godine, između Donalda Trumpa i Hillary Clinton. Rezultati istraživanja jasno ukazuju na postojanje podjela među medijima s obzirom na njihove različite naklonosti prema pojedinim akterima na američkoj političkoj sceni. Neki mediji bili su eksplicitniji u favoriziranju i omalovažavanju kandidata, dok su drugi nastojali objektivno izraziti svoje mišljenje.
Keywords
Keywords (croatian)
Languageenglish
URN:NBNurn:nbn:hr:142:527976
Study programmeTitle: English Language and Literature (double major); specializations in: Teacher Training, Translation and Interpreting Studies, Philology
Course: Philology
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra engleskog jezika i književnosti (magistar/magistra engleskog jezika i književnosti)
Study programmeTitle: Hungarian Language and Literature (double major); specializations in: Teacher Training, Communication Training
Course: Communication Training
Study programme type: university
Study level: graduate
Academic / professional title: magistar/magistra mađarskog jezika i književnosti (magistar/magistra mađarskog jezika i književnosti)
Type of resourceText
File originBorn digital
Access conditionsOpen access
Terms of usehttp://rightsstatements.org/vocab/InC/1.0/
Created on2018-10-24 07:54:22